50 high-frequency business English words for the marketing context. Marketing & Sales — 50 words. Campaigns, product launches, sales negotiations, and market research. Key for TOEIC business articles and email texts.
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Marketing. Marketing & Sales — 50 words. Campaigns, product launches, sales negotiations, and market research. Key for TOEIC business articles and email texts.
A series of planned activities designed to achieve a particular goal in business or politics
The new advertising campaign targets twenty-five to forty-year-old urban professionals.
Try to reach an agreement by discussing something formally with another party
The sales team will negotiate the contract terms directly with the client next week.
A person or company that is likely to become a customer in the future
We have a strong pipeline of prospects who attended the trade show last month.
The act of officially introducing a new product, service, or company to the public
The product launch event will be held at the Grand Hotel on the fifteenth of March.
Tell the public about a product or service in order to encourage them to buy or use it
The company plans to advertise the new product line across multiple digital channels.
An activity that supports a product or service in order to increase its sales
The summer promotion offers twenty percent off all outdoor furniture and garden accessories.
A type of product made by a particular company and identified by its name or logo
Our brand is recognized globally for quality craftsmanship and sustainable production.
The activity of buying and selling, or the area where particular goods are bought and sold
The company has successfully entered the European market with its flagship product.
A person who buys goods or services for their own use, not for resale
Recent research indicates shifting consumer preferences toward environmentally friendly packaging.
A person or organization that buys goods or services from a business
Loyal customers receive early access to new products and exclusive discounts.
A person or company that uses the professional services of another company or person
Our top twenty clients account for approximately sixty percent of total annual revenue.
Aim a product or message at a particular group of customers you want to reach
The campaign targets young professionals in major metropolitan areas.
A part of a larger market made up of customers with similar needs or characteristics
The premium segment of the market shows the strongest year-on-year growth.
A particular group of people who share common characteristics such as age or income
Our primary demographic consists of urban professionals aged between twenty-five and forty.
The detailed study of customers, products, or markets to gather useful information
Market research suggests strong demand for the new product in the Asian region.
A set of questions asked to a group of people in order to gather information
The customer satisfaction survey will be distributed via email next Monday morning.
The ability of a business to keep its customers or staff over a period of time
Customer retention improved after the launch of the personalized rewards program.
The detailed examination of information in order to understand its meaning
The analysis of last quarter's sales data revealed several unexpected trends.
A company or product that is trying to sell in the same market as another
Our main competitors have reduced prices significantly in response to market conditions.
Offering as good a price or quality as anyone else in the market
Our pricing remains highly competitive compared with other providers in the region.
A carefully planned approach to achieving a long-term business goal
The new marketing strategy focuses on digital channels and social media engagement.
A picture, message, or short film that tries to persuade people to buy a product
The television advertisement generated significant interest among younger consumers.
A short paid message on television or radio that promotes a product or service
The new commercial will air during prime time across all major networks.
A very large board on which advertisements are displayed in public spaces
Large billboards along the highway promote the upcoming product launch.
A short, memorable phrase used in advertising to make a brand or product easy to remember
The memorable slogan has helped build strong brand recognition among consumers.
A small design or symbol used by a company to identify its products or services
The updated company logo reflects our commitment to innovation and sustainability.
The materials such as boxes, bags, or wrappers that protect and present products for sale
Environmentally friendly packaging has become a key consideration for consumers.
An arrangement of products in a store so that customers can see them clearly
The product display at the entrance attracts the attention of arriving customers.
A large room or building where examples of goods for sale are shown to customers
Visit our downtown showroom to see the full range of new models.
An event at which products, art, or other items are displayed to the public
The company will participate in the international trade exhibition next month.
An event where companies in a specific industry display their products to potential buyers
We generated over two hundred qualified leads at last month's trade show.
A potential customer who has shown interest in a product or service
The marketing team generated over five hundred new sales leads last quarter.
A short presentation given to convince someone to buy a product or invest in an idea
The sales pitch was well received by the prospective client during the presentation.
A formal written plan or suggestion offered for discussion or acceptance
The final proposal has been submitted to the client for review and approval.
A formal price that a business offers to a customer for a product or service
Please request a detailed quote from at least three different suppliers.
A reduction in the usual price of something, often offered to encourage sales
Members receive a fifteen percent discount on all purchases made during promotional periods.
A proposal that gives customers the chance to buy something at a special price
The special offer runs until the end of the month while supplies last.
A business agreement, especially one that benefits both parties involved
The company signed a multi-year distribution deal with a major regional retailer.
Exchange a product or service for money with a customer
The new product sells out within the first week at every store nationwide.
A person or company that sells goods to the public, usually in small quantities
Major retailers have agreed to stock the product starting next month.
A business that buys large quantities of goods and sells them to retailers
The company sells primarily to wholesalers who then distribute to local retailers.
A company that supplies goods produced by a manufacturer to retailers or other businesses
We are looking for a reliable distributor to cover the Southeast Asian market.
A store or place that sells a particular type of product, often at reduced prices
The company operates forty retail outlets across the northern region of the country.
A person with a large social media following whom brands pay to promote products
Social media influencers have become crucial partners in our marketing strategy.
A public statement by a famous person saying that they support or use a product
The celebrity endorsement significantly boosted sales during the holiday season.
The tendency of customers to keep buying from the same brand or company
Our customer loyalty program rewards repeat purchases with exclusive benefits.
The state of being conscious of or having knowledge about a particular brand or topic
Brand awareness has increased significantly since the launch of the television campaign.
The attention that a product, person, or event receives from newspapers and other media
The product launch received widespread publicity in both print and online media.
A company that pays for an event or activity in exchange for advertising opportunities
Our company will sponsor the international marathon for the third consecutive year.
An activity or effort to communicate with and help people in the community
Community outreach programs have helped strengthen our reputation in local markets.
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